Looking for some YouTube video content creator guidelines to help you get started?
Here are 22 YouTube video content creator guidelines to get you started on the right foot!
1. Plan your content
Don’t just wing it!
Having a plan will help you focus your video and ensure that it is well-structured.
You can use a tool like Trello to help you plan and organise your ideas.
2. Keep your videos under 10 minutes
People have short attention spans and you don’t want to lose viewers halfway through your video, so keeping your videos short is important.
If you have a lot of information to share, consider making a series of shorter videos instead of one long one.
You can also use creative editing techniques to keep your videos interesting and under the 10-minute mark.
3. Use high-quality audio and visuals
To make your videos more enjoyable for viewers to watch and listen to, make sure that you only use high-quality audio and visuals.
If your audio is unclear or muffled, viewers are likely to click away from your video.
Likewise, if your video footage is grainy or fuzzy, it will be harder for viewers to engage with your content.
4. Shoot in landscape mode
This is important because it is the standard aspect ratio for YouTube videos.
If you shoot in portrait mode, your video will have black bars on the sides, which can be distracting for viewers.
5. Start with a strong hook
If you want to grab viewers’ attention from the start and keep them engaged throughout your video, you should start with a strong hook.
A strong hook can be something as simple as an interesting fact or statistic, a surprising revelation, or a question that piques viewers’ curiosity.
Video Content Creator for YouTube
6. Tell a story
This is important because stories are more engaging than straight facts and statistics.
Your story doesn’t have to be long or complicated – it can be something as simple as how you became interested in the topic of your video.
7. Be yourself
Your viewers want to see the real you, not a polished and perfected version of yourself.
So always remember to be yourself.
They want to see your personality shine through, so don’t be afraid to be yourself on camera.
8. Be engaging and entertaining
Being engaging and entertaining is very important because you want viewers to enjoy watching your videos and come back for more.
If you’re not sure how to be entertaining, try thinking of your favorite YouTubers and what makes them fun to watch.
9. Use annotations
This is important because they’re a great way to add extra information or links to your videos without interrupting the flow of your content.
You can use annotations to promote other videos or channels, link to websites, or give viewers additional information about your video.
10. Add a thumbnail image
Adding a thumbnail image is important because it will help your video stand out in a crowded YouTube feed.
Your thumbnail image should be attractive and representative of the content of your video.
11. Optimize your titles and descriptions
This is important because you want to make sure your videos are easily found by viewers who are interested in watching them.
Your title should be descriptive and keyword-rich, and your description should give viewers a brief summary of what your video is about.
12. Use tags
Using tags is important they help YouTube algorithms determine which videos to recommend to viewers.
You should use a mix of general and specific tags, and include both popular and niche keywords.
“How Do I Start Making Video Content?”
13. Create transcripts of your videos
Creating transcripts of your videos makes your content accessible to viewers who are deaf or hard of hearing.
It also makes your videos searchable by YouTube’s algorithms, which can help you attract more viewers.
14. Provide captions for your videos
Providing captions for your videos makes your content accessible to viewers who are deaf or hard of hearing.
You can create captions yourself using a text-to-speech program, or you can hire someone to do it for you.
15. Collaborate with other YouTubers
Collaborating with other Youtubers can help you reach a wider audience and gain new subscribers.
Look for YouTubers who produce content similar to yours and see if they’re open to collaborating on a video.
16. Regularly upload videos
Uploading videos regularly is one of the best ways to keep viewers coming back for more.
If you only upload videos sporadically, viewers may forget about you and move on to other channels.
Try to upload at least one video per week, but more frequently is even better.
17. Respond to comments
Responding to comments shows that you value your viewers’ opinions and feedback.
Make sure to reply to as many comments as you can, and take the time to address any concerns or questions viewers may have.
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18. Engage with other YouTubers
This is important because it can help you build relationships with other creators and promote your channel to their audiences.
Look for opportunities to guest star on other channels, participate in collabs, or simply leave thoughtful comments on other videos.
19. Promote your videos on social media
Promoting your videos on social media can help you reach a wider audience and gain new subscribers.
If you have a strong social media following, make sure to promote your videos on your various platforms.
20. Run ads
If you have the budget for it, running ads is a great way to promote your videos and attract new viewers.
You can run ads on YouTube, as well as on other websites and social media platforms.
21. Use call-to-actions
Using call-to-actions (CTAs) is a great way to encourage viewers to take the next step, whether that’s subscribing to your channel, watching another video, or visiting your website.
Make sure your CTAs are clear and concise, and place them at strategic points throughout your videos.
22. Analyze your data
Analyzing your data is important because it can help you understand what’s working and what’s not.
Pay attention to things like view count, watch time, click-through rate, and engagement rate.
This will help you fine-tune your content strategy and ensure that you’re making videos that viewers actually want to watch.
In conclusion:
There you have it—22 YouTube video content creator guidelines to help you produce high-quality videos that will attract and retain viewers.
By following these tips, you’ll be on your way to becoming a successful YouTuber.
As always, have fun gaming!
-The Zombie Writing Team